Business and Marketing

The four marketing P (product, price, place and promotion) is important in developing the entire marketing process for your home based business or small business. The 4Ps will be discussed in details in the following points in order to ensure a good marketing plan is developed. i) Product – There are several aspect that the [...]

There is certain knowledge that the home business owner should know in order to build a life time business relationship with the customer, you don’t want to close the customer profile just after one sale. To achieve this, the business owner have to know what they are selling, to whom they are selling, what price [...]

A marketing plan or sometime referred to as a product plan should cover virtually all aspects of bringing your product or service to market. Typically, a marketing plan is used in product oriented business, but it is important to any service provider business as well. A well planned marketing should have to be revised at [...]

One of the best marketing tool in today’s marketing world is the pay per click(PPC) advertising also called affiliate marketing provided by Google, Adwords. Adwords allow the advertiser to place advertisement on any publisher websites or on Google.com search result pages. With this marketing tool, the advertiser (business owner) is actually publish their product or [...]